In 2020 the international adoption of Bitcoin turned a significant corner. Where previously it had been considered too volatile and certainly too new, rapid devaluation of the US Dollar through quantitative easing - left many traditional macro-economists looking for an unbiased alternative.

Lead publicly by MicroStrategy and the likes of Tesla - Bitcoin suddenly became the new "Reserve Asset" cash haven - resulting in over US$53billion being channeled directly into long-term Bitcoin holdings. By March 2021 this $53 billion was now worth $75.8 billion - and represented 6.5% of total Bitcoin supply now safely locked away in corporate treasury vaults.

While previously Bitcoin was being used as a high-risk, short term "gamble" by the uneducated - it suddenly received recognition from many of the Fortune 500 as a valid alternative to holding cash reserves in USD as a hedge against inflation. But don't be fooled, before the CEOs and CFOs moved their companies money into Bitcoin - these ultra high net worth individuals moved anything from 1% to 50% of their own liquid assets into Bitcoin reserves as well.

Why? Well we believe in Bitcoin, we have since 2016 when our team first studied The Origins of Money and The Bitcoin Standard. Convincing others of the value has been a longer journey... but today all 479 of our clients are up in value on their Bitcoin purchases - and many have decided not to sell yet.

Bitcoin is distributed, unique, easily transferrable, secure and internationally accepted as an undervalued, non-inflationary (read: deflationary) new asset type - the likes of which today's financial world has never seen. While 11 years in seems like a lifetime - we know it's just getting started. Bitcoin is finally ready for mainstream adoption as Banks and Financial Intermediaries begin to build services around it.

We have those services already in place - we have the experience. You're in good hands. Partner with us and be the market leaders your friends, industry and clients expect you to be.